Digital Marketing Specialist Application

Job Requirements:

• Bachelor’s degree in marketing, Communications, Business, IT or a related field.
• 1–3 years of experience in digital marketing, content creation, or a similar role.
• Basic knowledge of Search Engine Optimization (SEO), including keyword research, on-page SEO, and understanding of search engine algorithms.
• Familiarity with tools such as Google Analytics, Google Search Console, and keyword research platforms (e.g., SEMrush).
• Proficiency in managing digital channels such as social media, email campaigns, and web content.
• Experience with CMS platforms (e.g., WordPress, Shopify) and basic HTML/CSS knowledge is a plus.
• Understanding PPC advertising platforms like Google Ads and Meta Ads is preferred. (Non-negotiable).
• Ability to interpret marketing analytics and make data-informed decisions.
• Time management and multitasking skills in a fast-paced, collaborative environment.
• Preferred Skills:
• Experience in content marketing and copywriting for digital platforms.
• Basic graphic design skills (e.g., Canva, Adobe Photoshop).
• Ability to adapt quickly to new technologies and trends in the digital marketing landscape.